GLOSSARY TERM
Odds Feed / Data Feed
Odds and data feeds deliver fixtures, prices, event streams and results from specialist suppliers; books consume them for pricing, trading and settlement.
Strategic texture
Supply concentration (few global providers), official-data exclusivities per league (rights costs flowing through the chain), latency tiers (in-play trading runs on the fast lane), and integrity services bundled alongside (suspicious-pattern monitoring). For most operators the build-vs-buy answer is buy — pricing capability is the moat of specialists — making feed contracts, redundancy and latency SLAs the operator’s actual leverage points. Content covering this supply chain serves the industry’s B2B information gap.