iGaming Business

What Is Attribution Modeling in Marketing? Models & Metrics

You're running affiliate campaigns, paying for clicks, sponsoring streamers, and buying media placements. Money goes out, players come in, but…

3 days ago

Best Alabama Sports Betting Sites – Top 10 AL Online Sportsbooks [2026 Update]

Finding the best sports betting sites in Alabama is no easy task. With literally hundreds of sportsbooks that take bets…

7 days ago

Automating Tier 1 Support: Building an AI Chatbot that Actually Helps

If you want an AI support chatbot that doesn’t hallucinate refunds, invent wagering rules, or bounce VIPs into rage-mode, here’s…

1 week ago

Online Casino Marketing Agency for Casinos: All You Need to Know (Full 2026 Guide)

Running an online casino in 2026 is easy. Said no one ever. Player acquisition costs are up, Meta is moody,…

1 week ago

Marketing Services for Startups: 2026 Full Guide

Whether you’re pre-seed with a scrappy MVP or post-Series A ready to scale, picking the right marketing services can accelerate…

2 weeks ago

Sticky vs Non-Sticky Bonuses: What They Mean (and Which Ones to Avoid)

“100% bonus up to €200” sounds like free money until you try to withdraw and the casino suddenly turns into…

3 weeks ago

iGaming Platforms: A Full Guide to Operators and Affiliates

An iGaming platform is the software backbone that lets an operator run real-money gambling online: it authenticates players, hosts or…

3 weeks ago

Bonus Terms That Void Winnings: Max Bet, Game Contribution, Time Limits (Explained for Humans)

Casino bonuses have one job: get you to play more. Bonus terms have a second job: make sure you can’t…

4 weeks ago

The Advantage of Server-Side Tracking And Why It’s Key to Reliable Conversions in 2026

When a player clicks an affiliate link and makes a deposit, but the conversion doesn't show up, it creates a…

4 weeks ago

Top Affiliate Marketing Forums You Should Join in 2026

Affiliate marketing forums are the fastest way to compress learning cycles, recruit partners, and debug campaigns with people who’ve already…

1 month ago